We are only running this course once next year, so the next round won’t be until September 2026. That’s a whole year away.

If you’re excited now, we’d recommend hopping in while doors are open - your future self will thank you, aaand you'll save £200 'cos the price is going up next time.

Nice.

First things first, MOST of the course is delivered to you in weekly chunks for you to go through at your own pace.

There are three 45-minute live calls in weeks one, four and eight. 

The dates/times are just above this section as big images, in case you're worried about missing anything.

ALL CALLS ARE RECORDED AND REPLAYS ARE AVAILABLE WITHIN 48 HOURS (USUALLY SOONER)

We can't give legal advice.

1. We're not lawyers.
2. Things are different all over the world

BUT

What we WILL give you inside the course, is a solid starting point and our usual no-nonsense Good Ship advice.

p.s. If you're an early bird then you can come along to our legal Q&A with Briffa and ask as many legal questions as you like!

Because this is a group course, we don't give 1:1 job-specific advice like that.

However, we WILL arm you with the tools, confidence and bad-assery to set prices that feel good to you and earn you a good living.

We also have some brilliant resources for figuring out your specific pricing - we'll share those with you too inside the course :)

OK, if you love nitty gritty details, here goes!

There are 8 sections inside the course and they cover... **drumroll**

• Figuring out where you are right now, and where you want to go. 
• How to get more clients, (especially more of the work you love doing) and aaall things marketing, minus the gross salesy stuff - no-cheesey-self-promotion here, nope nope nope. Just stuff that feels authentic to you, *and* encourages your right-clients to hop into your inbox shouting 'yes pleeease'. 
• Money: knowing what to charge, quoting confidently, dealing with the 'ick factor of sales, money-mindset and putting the starving artist stuff where it belongs (in the bin, of course).
• Everything you need to know to make sure you're doing an amazin' job of the admin bits - creating rave reviews and over-the-moon clients. Disorganised chaos? We don't know her. **pushes glasses up nose**
• Looking after yourself. Your body, your mind, the most important thing! YOU are the golden goose, my friend. No you = no illustration business. Other metallic birds are available, if golden geese aren't your thing.
• Additional revenue streams. Once those solid foundations are in place, let's layer in some more money-making bits and pieces to smooth out the curves and protect future-you from whatever life throws at you.

PHEW - that's just scratching the surface.

You get lifetime access, which means you ALSO get future updates and additional content whenever we add it.

There won't be any one-to-one teaching, as this is a group course, but there are 3 Zoom calls where everyone can ask questions. If lots of people send in similar questions, we answer them as one. 

Yes! All of the illustration ins and outs are covered. Some bits might be worth revisiting later on, once you've got yourself set up. But long answer short, yes yes yes. 

Yes. But only if you want to up-level your illustration career & business. We've designed the course to help you take stock of what's working, and eliminate what's holding you back so that you can soar to new heights 🥳

Johanna Gousset (a Business Course alumnus) said this:

We've kept it as worldly as we can  Our students come from all over the world!

Of course there's always a wee bit of a UK/Europe slant to what we teach because of where we are in the world.

We've stayed away from very country-specific stuff and made sure to include illustration-business-strategies that you can really benefit from, wherever you're based.

Ahh great question - we have an annoying answer of 'it depends'. Eg you could spend LOADS of time inside the course, or you could dip in and out. It's completely up to you.

As a rough guide though, we'd recommend an hour or two per week to go through the material and work on stuff :)

The course is delivered one week at a time, so that you can go through most of the content at your own pace. The live calls are all recorded, so even if you can't be there live you can watch the replay (and we're still happy to answer your questions if you email them in, then catch the replay. You don't have to be there live to get your answer.)

Reminder: You get LIFETIME ACCESS*, so if life gets lifey, the course isn't going anywhere.

*When we say lifetime access, we mean the lifetime of the course. We currently have no plans to retire the course, and if we ever did we'd give you at least 12 months notice. 

Yes!

We're really proud of our online community. It's a lovely supportive corner of the internet, just for Good Shippers on The Business Course.

The online community is a closed, private Facebook group where you can introduce yourself and share ideas with fellow illustrators working on their business stuff.

(It's also completely optional so don't worry if you don't have Facebook.)

You'll also see course pals on the Zoom calls. :)

If you’re a picture book person and you’re making plenty of money, you don’t need the course. But if your advances aren’t earning you enough we talk about lots of other sidelines like cards/prints, wholesale, licensing, websites, SEO, Substack and lots more. We also delve into finding picture book agents, what agents do, if you can manage without an agent (*yes you can), how to find a publisher, all that juicy stuff. 

If you are a picture book maker and have an agent, remember no one is as ambitious for you as you are. There’s still lots you can do to increase your income.

Great! Please email it to [email protected] with the subject line "business course FAQ" and we'll answer it.

Chances are, if YOU are wondering something, someone else has the same question. 

Thank you :)